Branding
Creative Director Nick Vacca
Copywriter Callie Smith
Animator Peter Zubek
Designed a campaign “Continue your story” highlighting the narratives’ of non-traditional students at Columbia University. With the use of bold designs and powerful individual stories we show the different paths taken to receive a Columbia University degree.
Awards (2020)
Best Education Online Campaign
Continue your story.
Columbia School of General Studies is for non-traditional students seeking an Ivy League degree. Our team met with five students currently enrolled in the program each with different experiences and life journeys that all brought them to pursuing their degree at Columbia.
